Grow your brand with great
writing and clear language

Quick, accurate, clear, readable and smart

Content / copywriting

From simple copywriting to think pieces - anything that will make your brand sing. It’s about having something worth saying and conveying that in a clear and lively way. People talk about ‘storytelling’ – but that’s just a new word for the timeless skill of clear writing.

Editing

During my 30 years in the writing and editing business, I’ve covered a lot of ground. The pressure of strict deadlines on daily newspapers made me a fast, accurate editor. I can spot a typo at a thousand paces and work quickly and accurately.

Subject matter expert

My expertise includes: food and drink, sport, health and wellbeing, features, travel, technology (especially for higher education and blue tech), business and transport. So, if you need something edited on, say, the Internet of Things, the answer’s yes.

 

Training

Ian Gilbert is an accomplished journalism tutor and media trainer in the UK and Australia, accredited by the National Council for the Training of Journalists (UK) and with experience of training journalists at organisations such as Sky Sports (UK).

Ian Gilbert - career

  • 30 years’ experience in writing and editing

  • The Age, The Guardian, Herald Sun and The Australian

  • Melbourne-based

  • B2B titles, in-house communications

What’s next?

Let’s talk. I’ll give you an hourly rate and estimated total cost. I won’t start any work until given the go-ahead. In the case of a sole trader with only three or four pages on their website, it may take only an hour or so to give it a thorough check.